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Same PPC Budget, 116% Lead Increase

Honda of Pasadena Case Study - PPC Honda of Pasadena came to the Digital AMMP team with a very specific problem. They had a very active PPC account, but the number of leads being generated by their campaigns did not seem to be at a level that justified the money…
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April 3, 2015
Auto Dealer News & Information

Search warfare: Google Battleground

Automotive News: Google Becomes Search Warfare Battleground Posted by Ralph Paglia on July 2, 2012 Search warfare: Google as battleground Group 1 sues when a rival hijacks its store's name Written by Amy Wilson and David Barkholz - source: Automotive News Google searches have become the key battleground for courting Internet shoppers, and a Texas…
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July 3, 2012