CHICAGO, IL (August 8, 2013) – Dealer eProcess is pleased to announce the launches of six custom auto dealer websites for Earnhardt’s Gilbert Dodge Inc. of Earnhardt Auto Centers, which is ranked 27th on the “Top 125 Dealership Group in the United States” (ranked on 2012 new-vehicle retail sales units compiled by Dealer.com). Earnhardt Auto Centers cut its placement on the “Top 125 Dealership Group” list by nearly in half, ranking 45th the previous year.
Located in Gilbert, Arizona, Earnhardt’s is now taking advantage of Dealer eProcess’ award-winning website solutions and gaining access to marketing tools that provide stronger traffic, leads, and sales for their Chrysler, Dodge, Jeep, and Ram brands. “We are looking for what everybody else is looking for… more sales, more customers going to our website, researching, and staying on [the site] as long as possible,” said Frank Armani, General Manager of Earnhardt’s Gilbert Dodge, Inc.
Dealer eProcess incorporated clean design elements and its award-winning SEO into each of Earnhardt’s websites, while maintaining Earnhardt’s overall brand message for Earnhardt Chrysler Dodge Jeep Ram. “I had this idea in my head of how I wanted the website to look… how easy it is to get where you need to get to, the simple background… I was looking at it as a consumer, and [Dealer eProcess] definitely delivered,” Armani said.
Earnhardt’s Gilbert Dodge also chose Dealer eProcess to create a custom website for Earnhardt Auto Body, which will make it easy for customers to schedule service appointments and access valuable information on auto body repair. The dealership group will also be utilizing Dealer eProcess’ user interface so the dealership can manage inventory, media elements, and webpages, but more importantly, track leads. Earnhardt’s can now break down sales, service, and finance leads into more comprehensive reports, charts, and graphs, stressing Dealer eProcess’ commitment to excellence for a user-friendly interface.
Tex Earnhardt, founder and CEO of Earnhardt Auto Centers, was personally offered a Chrysler franchise in the early 1980s by Lee Iacocca, previous CEO for the Chrysler Corporation. Now, the Earnhardt family is at the helm of one of the Southwest’s largest automotive empires, according to the company website. Dealer eProcess will be working with Earnhardt’s Gilbert Dodge to enhance the dealership’s history and brand through its websites and digital marketing strategy. See Earnhardt’s newly-designed websites, hosted by Dealer eProcess, at: www.earnhardtcjd.com, www.earnhardtchrysler.com, www.earnhardtdodge.com, www.earnhardtjeep.com, www.earnhardtram.com, and www.earnhardtautobody.com.
About Earnhardt’s Gilbert Dodge Inc.:
The Earnhardt family has been in the auto dealership industry since 1951. Now they represent 19 brands and span seven cities in Arizona including Gilbert, Phoenix, Scottsdale, Mesa, Avondale, Goodyear, and Chandler. For more information on Earnhardt’s Gilbert Dodge Inc., call 888-294-0643 or visit http://earnhardtcjd.com/.
About Dealer eProcess:
Headquartered in Downers Grove, IL, just west of Chicago, Dealer eProcess builds innovative websites and integrated online marketing tools that engage consumers and producers. They are committed to creating more opportunity and conversion for auto dealers than any website provider in the industry. For more information on Dealer eProcess, call 877-551-2555 or complete the contact form below.